Dental Entrepreneurial Bootcamp (Campbell Academy)

Practical business training for dental practice owners, covering finances, marketing, leadership and a tailored strategic plan.

Programme

• Pre-course: online onboarding, Slack introductions and initial vision-setting one month before the in-person course.
• Day 1: mission and strategy; financial metrics, retrospective and prospective analysis, forecasting, associate models and financial performance.
• Day 2: building a financial dashboard; brand, word of mouth, websites, search, reputation, email, paid and social marketing, budgets and return on spend.
• Day 3: pricing, consultations, treatment-coordinator work, CRM, follow-up and conversion; leadership styles, recruitment, handbooks, appraisal and performance management.
• Day 4: HR and leadership, then PEST, competitor and SWOT analysis to develop strategy.
• Day 5: refining and presenting a one-to-three-year strategic plan for your practice.

Attendance and learning

The Nottingham programme runs from 12 to 16 April 2027 after online onboarding. Delegates receive a financial-dashboard template, business resources and standard-operating-procedure examples. Working dinners on Monday to Wednesday are included. A Scottish programme is advertised but its dates and venue remain to be confirmed.

Fee and CPD

The full fee is GBP 4,950 including VAT: GBP 2,000 deposit, followed by GBP 2,950 no later than four weeks before the course. An additional team member costs GBP 2,500. Completion provides 50 hours of verifiable CPD.